matcha Archives - Global Japanese Tea Association

Event at Asian Studies Society in Madrid, Spain

On 19th October Anna was invited by Sociedad de Estudios Asiáticos of University Francisco de Vitoria of Madrid, to give a talk […]

Last month Zaparzaj (Poland Tea Festival) took place in Poznan. We were so happy to join – even if from a distance! […]

We often talk about the many challenges that Japanese tea is facing nowadays. One of which, is the lack of young people […]

Prague Tea Festival has become well known among tea lovers in Europe – we too have written before about it. This year’s […]

A couple of months ago, the Kagoshima Tea Industry Assembly organised a project to promote Kagoshima tea around the world. A selection […]

The traditional whisk used to prepare matcha is called chasen (茶筅). It was invented in Takayama, a little mountain town in Nara […]

Two months ago we decided to start a series of interviews to young Japanese people that work in tea. They have been […]

We often talk about the many challenges that Japanese tea is facing nowadays. One of which is the lost of interest in […]