Meet the Tea Farmer: Noriyasu Uejima

Many of us love Japanese tea, from rich green matcha, to refreshing bright sencha, to warming roasty hojicha. But do you know where and how your tea is made?

Meet the Tea Farmer live events provide an opportunity to get to know Japanese tea farmers and taste their tea while listening to their stories. By attending the event you will have a chance to learn how they started farming tea, what teas they produce and what philosophy guides them. Even more, you will receive 2 teas made by the tea farmer that you can brew at home during the event!

Our next tea farmer is Noriyasu Uejima (Nossan) – the 5th generation tea farmer from Wazuka, Kyoto. Uejima-san was one of the pioneers to start Matcha production in Wazuka over 15 years ago and he was also among the first to start producing tea from various cultivars. He manages his tea farm Sourokuen across two tea farming towns: Wazuka and Kyotanabe; and makes many high grade teas including Matcha and Gyokuro. During the event you will be able to try his Ceremonial Matcha and Kuki Hojicha. Join us for an interactive tea time!

*These events are interactive, and participants are more than welcome to engage with the tea farmers and ask questions. To keep the events personable, they are limited to 10 participants, so book your place early.


What: Meet the Tea Farmer: Noriyasu Uejima (Nossan)

When: 8pm-9pm on 25th November (Japan time)

Language: English and Japanese


  • In Japan:
    • 3,500yen/person regular ticket
    • 3,000yen/person member ticket (Tea Fellow and Tea Catalyst)
  • Abroad:
    • 5,500yen/person regular ticket,
    • 5,000yen/person member ticket (Tea Fellow and Tea Catalyst)

*The ticket fee difference in Japan and abroad is due to the difference in the tea shipping costs.

What is included:

  • 1h live event with a tea farmer over Zoom
  • 2 teas (Uejima-san’s Ceremonial Matcha 30g and Kuki Hojicha 50g),
  • shipping fees

Registration: Click the button below to register for the event and you will receive further information on how to join the event. Your place will be confirmed after the payment is received.


  • 15 days before the event – full refund, excluding transaction fees
  • Less than 15 days before the event  – no refund

Register Here